For me it helps to visualize my progress and I can attach it easily in my binder. There are a lot of challenges out there but what good is it to try and save money when you're spending so much on trackers and challenges? These trackers are inexpensive and you decide what each icon is worth to meet your goals. I have seen a couple other influencers using these and due to their price point, I can afford to buy a couple I really want. In addition, once you buy it, you can reprint it.